I am second-guessing the articles that think STiD and The Hobbit are not considered box office successes, and as a result, I think they're arguing for the sake of arguing, and perhaps being a little too critical of one box office failure whose promotional material heavily focused on BC (and how could they not? He's playing Julian Assange). But they are right in that he didn't get the promotion in the US (did he even do Katie Couric? I wasn't sure about that).

At least in LA, TFE is everywhere: on buses, billboards, tv spots, etc. But in general, the advertisements weren't well done, i.e. they don't tell audiences anything beyond that it is some sort of thriller-looking film.

So, there were problems to the release of the film that can be blamed on Dreamworks, and I don't think anyone can fault BC much, given that his acting is consistently pointing out as being the redeeming aspect of the film.

But it does suck to read about how this might affect his career, long-term. I think he went through this before though with previous leading-man films, and perhaps it's true, he just doesn't demonstrate leading man numbers.